Photo credit: Roshaun and Maritza Davis as photographed by Beth Baugher of Truelove photography.

Photo credit: Roshaun and Maritza Davis as photographed by Beth Baugher of Truelove photography.

 A MAKER PODCAST exclusive interview with event planners & experience creators, Roshaun and Maritza Davis of Unseen Heroes

"We want to give our city a big hug."

Hugging Cities

The capital city of the U.S. state of California and the seat of Sacramento County, Sacramento is at the confluence of the Sacramento River and the American River in the northern portion of California's expansive Central Valley, known as the Sacramento Valley. 

Boasting a typical Mediterranean climate, the average monthly temperature hovers somewhere around 22.0 °C (71.6 °F) during its warmest month and an average in the coldest month is somewhere between 18 to −3 °C (64 to 27 °F).*

In the midst of this natural and historic beauty is the light-filled studio of award-winning events marketing agency Unseen Heroes, located at 3433 Broadway in the heart of the historic Oak Park neighborhood.

Photo credit: Mike Diamond

Photo credit: Mike Diamond

Unseen Heroes is owned and operated by the dynamic duo that is Roshaun and Maritza Davis. 

Young, vibrant and brimming with energy, this couple is as warm and inviting as the California sun. 

“Unseen Heroes began in California in 2008. Over the last 8 years, we have built an award-winning reputation for using our expertise in events to transform unexpected city spaces into rich environments for the community to connect.” **

Photo credit: Mike Diamond

Photo credit: Mike Diamond

Unseen Heroes produces a monthly event they call Gather. Taking its cues from the food culture and the prestige of being California’s Farm to Fork capital, Sacramento is the perfect setting for an outdoor neighborhood dinner. As Roshaun and Maitza put it, ”Gather is a take on the city as dining table.”

Photo credit: Mike Diamond

Photo credit: Mike Diamond

Roshaun and Maritza describe Gather as a unique food event [which] includes communal tables for out-door dining, a craft beer area, artisanal food vendors, designers, food demos, interactive art, live music and a modular kids park.” **  

Unseen Heroes is on a mission to revitalize their city one dinner, one farmer’s market and one block party at a time - they insist on “dating their city.”

Photo credit: Doug Cupid Photography

Photo credit: Doug Cupid Photography

 

“The goal is to show love to our city by creating vibrant third spaces that stimulate economic development for local businesses, entrepreneurs, designers, artists, makers, farmers, and chefs. All the while providing an unforgettable experience for the attendee.” ** 

"We have successfully curated these spaces throughout Northern California as a way to enhance neighborhoods, rally civic pride, and attract thousands of visitors on a monthly basis."** 

First Fridays is another event developed by Unseen Heroes. 

They describe First Fridays as “an exciting community-oriented event that celebrates all that Oak Park has to offer and transforms the Broadway Corridor into an evening full of shopping, dining, arts installations, a pop-up park, and festive community celebrations. It is a perfect place for dates, families, and friends.” Unseen Heroes presents First Fridays with the Oak Park Business Association.

CW0A6345 (2) FIRST FRIDAY.jpg
Photo credits: Mike Diamond

Photo credits: Mike Diamond

When in Sacramento, I highly recommend you stop by 3433 Broadway to visit DISPLAY, Roshaun and Maritza’s concept store which contains highly curated artisanal gifts crafted by local makers.

Photo credit: Mike Diamond

Photo credit: Mike Diamond

IMG_3632 DISPLAY INTERIOR.jpg
IMG_2918 (1) DISPLAY PRODUCTS.jpg
Interior of DISPLAY, Photo credits: Mike Diamond

Interior of DISPLAY, Photo credits: Mike Diamond

A stone’s throw away from DISPLAY is DAMAS, Maritza’s vision of a boutique containing only items created by women/for women.

Interior of DAMAS boutique, Photo credit: Mike Diamond

Interior of DAMAS boutique, Photo credit: Mike Diamond

MAKER would like to extend a warm thank you to Roshaun and Maritza for their beautiful work and welcoming embrace during our California visit in 2017.

A big thank you to the City of Sacramento for providing detailed information on the city's history.

*http://www.cityofsacramento.org/Visitors 

**Learn more about Unseen Heroes here: http://www.unseen-heroes.com